Privacy Policy

Privacy Policy

Last updated: [current date]

1. Introduction

This Privacy Policy describes how Verity Media Partners, Inc. ("we," "us," or "our") collects, uses, shares, and protects your personal information when you visit our website at www.verity-media.co, engage with our services, or otherwise interact with us. We are committed to protecting your privacy and handling your personal data in a transparent, lawful manner. This policy applies to all visitors, prospective clients, current clients, and anyone who provides us with personal information through our website, email, phone, or other channels. By using our services or providing us with your information, you acknowledge that you have read and understood this Privacy Policy.

2. Information We Collect

We collect several types of information to provide and improve our B2B marketing consulting services:

Identity and Contact Data: When you fill out a contact form, request a consultation, subscribe to our newsletter, or engage our services, we collect your name, email address, phone number, company name, job title, and any other information you choose to provide.

Information Collected Automatically: When you visit our website, we automatically collect certain technical information, including your IP address, device type, operating system, browser type and version, referring URL, pages viewed, time spent on pages, and approximate geographic location based on your IP address. This data helps us understand how visitors use our site and improve our services.

Cookies and Analytics Data: We use cookies, web beacons, and similar tracking technologies to collect information about your browsing behavior and preferences. This includes session cookies, persistent cookies, and third-party analytics cookies. For detailed information about our use of cookies, please see our Cookie Policy.

Payment Information: When you purchase our services, payment information (credit card number, billing address) is collected and processed directly by our third-party payment processor. We do not store complete credit card numbers on our servers. We may receive and retain transaction details such as the amount paid, date of transaction, and the last four digits of your payment method for record-keeping and customer service purposes.

Content and Communications: We collect any information you provide when you communicate with us via email, phone, SMS, contact forms, or through our client portal. This may include questions, feedback, project materials, marketing briefs, and other content you submit in connection with our services.

3. How We Use Your Information

We use the personal information we collect for the following purposes:

Deliver Products and Services: To provide our B2B marketing consulting services, manage client relationships, fulfill contractual obligations, deliver requested information, and respond to your inquiries.

Process Payments: To process transactions, issue invoices, maintain payment records, and handle billing matters through our payment processor.

Send Communications: To send transactional emails (service updates, appointment confirmations, invoices, contract documents), marketing emails (newsletters, promotional offers, educational content, case studies), and SMS messages (appointment reminders, time-sensitive updates, marketing messages where you have provided prior express consent). You may opt out of marketing communications at any time as described in Section 6.

Provide Support: To respond to your questions, troubleshoot issues, provide technical assistance, and deliver customer service.

Analytics and Improvement: To analyze how our website and services are used, identify trends, measure the effectiveness of our marketing campaigns, improve our service offerings, develop new services, and enhance user experience.

Security and Fraud Prevention: To protect our business, our clients, and our website from fraud, unauthorized access, security threats, and illegal activity, and to verify identity when necessary.

Legal Compliance: To comply with applicable laws, regulations, legal processes, and governmental requests, enforce our agreements, and protect our legal rights.

4. Legal Bases for Processing

For visitors and clients located in the European Union or United Kingdom, we process your personal data based on the following legal grounds under the General Data Protection Regulation (GDPR) and UK GDPR:

Consent: When you have given clear, affirmative consent for us to process your personal data for a specific purpose, such as subscribing to our marketing emails or agreeing to receive SMS messages.

Performance of a Contract: When processing is necessary to fulfill our contractual obligations to you, such as delivering the consulting services you have purchased or processing your payment.

Legitimate Interests: When we have a legitimate business interest in processing your data, such as improving our services, conducting analytics, preventing fraud, or maintaining the security of our systems, provided that this interest does not override your fundamental rights and freedoms.

Legal Obligation: When we must process your data to comply with a legal or regulatory requirement, such as tax reporting or responding to lawful requests from authorities.

5. How We Share Your Information

We do not sell your personal information to third parties. We share your information only in the following limited circumstances:

Service Providers and Processors: We share personal data with trusted third-party service providers who perform services on our behalf, including payment processing (such as Stripe or PayPal), email marketing platforms (such as Mailchimp, ConvertKit, or ActiveCampaign), SMS messaging services (such as Twilio), website hosting providers, cloud storage services, customer relationship management (CRM) systems, analytics providers (such as Google Analytics), and other technology vendors. These service providers are contractually obligated to use your information only to provide services to us and to protect your data in accordance with applicable privacy laws.

Legal and Safety Disclosures: We may disclose your information when we believe in good faith that disclosure is necessary to comply with a legal obligation, court order, or governmental request; to enforce our Terms of Service or other agreements; to protect the rights, property, or safety of Verity Media Partners, Inc., our clients, or others; to detect, prevent, or address fraud or security issues; or in connection with an investigation of suspected illegal activity.

Business Transfers: If we are involved in a merger, acquisition, sale of assets, bankruptcy, or other business transaction, your personal information may be transferred or disclosed as part of that transaction. We will notify you via email or prominent notice on our website before your information is transferred and becomes subject to a different privacy policy.

California Opt-Out of Sale or Sharing: We do not sell personal information as defined by the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA). We do not share personal information for cross-context behavioral advertising. California residents have the right to opt out of any future sale or sharing, which can be exercised by contacting us as described in Section 15.

6. Marketing Communications and Your Choices

Email Marketing: We send marketing emails to individuals who have provided their email address and consented to receive such communications, or where we have a legitimate interest in marketing to existing or prospective business clients. Every marketing email includes a clear unsubscribe link. You may opt out of marketing emails at any time by clicking the unsubscribe link or by contacting us at stephanie@verity-media.co. We comply with the CAN-SPAM Act, including honoring opt-out requests promptly (within 10 business days), clearly identifying ourselves as the sender, and including our physical mailing address in commercial emails.

SMS Marketing: We send SMS messages only to individuals who have provided prior express written consent to receive text messages from us, as required by the Telephone Consumer Protection Act (TCPA). You may opt out of SMS messages at any time by replying STOP to any message. You may also reply HELP for assistance. Message and data rates may apply. We will honor your opt-out request immediately and send a confirmation message. Consent to receive SMS messages is not a condition of purchasing our services.

Transactional Communications: Even if you opt out of marketing communications, we may still send you transactional or relationship messages necessary to provide our services, such as service announcements, contract documents, invoices, payment confirmations, and responses to your inquiries.

7. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, and similar tracking technologies to collect information about your browsing activity, remember your preferences, analyze site traffic, and deliver relevant content. Cookies are small text files stored on your device that allow us to recognize you on subsequent visits. We use both first-party cookies (set by us) and third-party cookies (set by our service providers, such as Google Analytics). For detailed information about the specific cookies we use, how long they remain on your device, their purposes, and how to manage your cookie preferences, please review our Cookie Policy. Most web browsers allow you to control cookies through their settings, and you can choose to block or delete cookies, though this may affect your ability to use certain features of our website.

8. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes described in this Privacy Policy, unless a longer retention period is required or permitted by law. Specifically, we retain client data for the duration of our business relationship and for a reasonable period thereafter to maintain records, provide ongoing support, comply with legal and tax obligations, resolve disputes, and enforce our agreements. Contact information for prospective clients and newsletter subscribers is retained until you request deletion or unsubscribe. Automatically collected data and analytics information is typically retained for up to 26 months. Payment transaction records are retained for at least seven years to comply with tax and financial regulations. When personal data is no longer needed, we securely delete or anonymize it in accordance with our data retention schedule and applicable legal requirements.

9. Data Security

We implement reasonable administrative, technical, and physical safeguards designed to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These measures include encryption of data in transit using SSL/TLS protocols, secure storage systems, access controls that limit employee and contractor access to personal data on a need-to-know basis, regular security assessments, and employee training on data protection practices. However, no method of transmission over the internet or electronic storage is completely secure. While we strive to protect your personal information, we cannot guarantee absolute security. You are responsible for maintaining the confidentiality of any passwords or account credentials and for notifying us immediately if you suspect any unauthorized access to your account.

10. Your Privacy Rights

Depending on your location, you may have certain rights regarding your personal information:

Rights for EU and UK Residents (GDPR/UK GDPR): If you are located in the European Union or United Kingdom, you have the following rights: (a) Right of Access: You may request confirmation of whether we process your personal data and obtain a copy of that data. (b) Right to Rectification: You may request that we correct inaccurate or incomplete personal data. (c) Right to Erasure: You may request that we delete your personal data in certain circumstances, such as when it is no longer necessary for the purposes for which it was collected or when you withdraw consent. (d) Right to Restriction of Processing: You may request that we limit how we use your data in certain situations, such as while we verify its accuracy. (e) Right to Data Portability: You may request a copy of your personal data in a structured, commonly used, machine-readable format and have it transmitted to another controller. (f) Right to Object: You may object to processing based on legitimate interests or for direct marketing purposes. (g) Right to Withdraw Consent: Where processing is based on consent, you may withdraw that consent at any time, though this will not affect the lawfulness of processing before withdrawal. You also have the right to lodge a complaint with your local data protection authority if you believe we have violated your privacy rights.

Rights for California Residents (CCPA/CPRA): If you are a California resident, you have the following rights: (a) Right to Know: You may request that we disclose what personal information we have collected, used, disclosed, or sold about you in the past 12 months, including the categories and specific pieces of information, the sources from which it was collected, the purposes for collection, and the categories of third parties with whom we shared it. (b) Right to Delete: You may request that we delete personal information we have collected from you, subject to certain exceptions. (c) Right to Correct: You may request that we correct inaccurate personal information we maintain about you. (d) Right to Opt Out of Sale or Sharing: You have the right to opt out of the sale of your personal information or the sharing of your personal information for cross-context behavioral advertising. As stated in Section 5, we do not sell or share personal information. (e) Right to Limit Use of Sensitive Personal Information: You may request that we limit our use of sensitive personal information to purposes necessary to provide our services. (f) Right to Non-Discrimination: You have the right not to receive discriminatory treatment for exercising any of your CCPA/CPRA rights.

How to Submit a Request: To exercise any of these rights, please contact us at stephanie@verity-media.co or 817-262-8168. Please include sufficient detail to allow us to understand and respond to your request. We may need to verify your identity before processing your request by asking for additional information or documentation. We will respond to verified requests within the timeframes required by applicable law (generally 30 days for GDPR requests and 45 days for CCPA requests, with possible extensions). We do not charge a fee to process or respond to your request unless it is excessive, repetitive, or manifestly unfounded. You may designate an authorized agent to submit a request on your behalf, provided the agent has written permission and you verify your identity directly with us.

11. International Data Transfers

Verity Media Partners, Inc. is based in the United States. If you are located outside the United States, please be aware that information we collect, including personal data, may be transferred to, stored, and processed in the United States or other countries where our service providers operate. These countries may have data protection laws that differ from those of your country of residence. When we transfer personal data from the European Union, United Kingdom, or other jurisdictions with comprehensive data protection laws to the United States or other countries, we implement appropriate safeguards to protect your information, such as standard contractual clauses approved by the European Commission, adequacy decisions, or other lawful transfer mechanisms. By providing us with your personal information or using our services, you acknowledge and consent to such transfers and processing.

12. Children's Privacy

Our services are directed to businesses and business professionals, not to children. We do not knowingly collect personal information from children under the age of 13 (or under 16 for residents of the European Union or United Kingdom). If we become aware that we have inadvertently collected personal information from a child under the applicable age without verifiable parental consent, we will take steps to delete that information as quickly as possible. If you believe we have collected information from a child under the applicable age, please contact us immediately at stephanie@verity-media.co so we can investigate and take appropriate action.

13. Third-Party Links and Services

Our website may contain links to third-party websites, services, or resources that are not owned or controlled by Verity Media Partners, Inc. This Privacy Policy applies only to information collected by us. We are not responsible for the privacy practices, content, or security of any third-party sites or services. When you click on a third-party link or interact with a third-party service, you are subject to that party's privacy policy and terms of use. We encourage you to review the privacy policies of any third-party sites you visit to understand how they collect, use, and share your personal information. The inclusion of a link does not imply our endorsement of the linked site or service.

14. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, services, legal requirements, or for other operational, legal, or regulatory reasons. When we make material changes, we will notify you by updating the "Last updated" date at the top of this policy and, where appropriate, by sending you an email notification or posting a prominent notice on our website. We encourage you to review this Privacy Policy periodically to stay informed about how we collect, use, and protect your information. Your continued use of our services after any changes to this Privacy Policy constitutes your acceptance of the updated policy. If you do not agree with any changes, you should discontinue use of our services and contact us to exercise your rights regarding your personal data.

15. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, or if you wish to exercise your privacy rights, please contact us:

Verity Media Partners, Inc. Stephanie Chavez Email: stephanie@verity-media.co Phone: 817-262-8168 Website: www.verity-media.co

For privacy-related inquiries or to submit a data subject request, please email stephanie@verity-media.co with "Privacy Request" in the subject line. We will respond to your inquiry as promptly as possible and within the timeframes required by applicable law.